Items where Author is "Mu, Enrique"
Group by: Item Type | No Grouping Jump to: Article | University of Pittsburgh ETD Number of items: 2. ArticleMu, Enrique and Galletta, Dennis F (2007) The Effects of the Meaningfulness of Salient Brand and Product-Related Text and Graphics on Web Site Recognition. Journal of Electronic Commerce Research, 8 (2). 115 - 127. ISSN 1526-6133 University of Pittsburgh ETDMu, Enrique (2007) The Role of Scanning, Evaluation, and Mindfulness in the Assimilation of Information Technology: The Case of Enterprise Resource Planning (ERP) Systems. Doctoral Dissertation, University of Pittsburgh. (Unpublished) |